DFC: '2007: The Year the Video Game Industry Went Casual?'

"If you look back on the year 2007, the thing that seemed to catch most people by surprise was the growth of what is often referred to as “casual games” or the “casual gamer.” The big products were the Nintendo Wii and DS, systems that are not the power technology leaders of their generation. Electronic Arts started its own Casual Entertainment division. Ditto Vivendi Games with its revival of the Sierra Online brand.